The Story


Laura J Perez

Hola, mucho gusto.

I'm Laura and I'm a little loco for ice cream.

Here's the scoop:

I grew up in Puerto Rico where frozen confections are a favorite treat given the constant tropical weather year round. We are a culture that loves piraguas (snow cones), limbers (ice cups) and tropical fruit sorbets and ice creams. One of my favorite family traditions growing up was to visit a famous ice cream shop that made the wackiest flavors. This was my first exposure to unconventional ice cream flavors like corn, avocado, jelly roll, rice, red bean and other tropical fruits more typically used for juices.

At the beginning of 2015, after having my third child, I was really keen on making dramatic lifestyle changes to get healthier, have more energy and feel more fit. In keeping with the clean eating approach I found myself making a lot more homemade treats for the kids...and myself!  My absolute favorite treat is ice cream, but due to a dairy intolerance that developed later in life, I had been off of ice cream for quite sometime. I truly missed the novelty and the unique experience I had enjoyed so much in the past.

Out of pure impulse I decided to get an ice cream maker so I could make my own and just began by following dairy free ice cream recipes that I found online. One thing led to another and my enthusiasm just grew and grew and I found myself tweaking, experimenting and obsessively testing ways to get traditional and unique ice cream flavors but using alternative, non-dairy, wholesome, clean ingredients. 

Through a bit of research I discovered that in other countries there is a growing demand for handcrafted ice cream, especially the kind pushing the boundaries out there in terms of flavors, but not so many that catered to those looking for a dairy free alternative...and not ANY in Hong Kong!

Around the fall of 2015 I wanted to share my ice cream and get feedback on what I was making. The response was so positive that it didn't take much for me to decide to pursue it as a business.

I founded Wild Mylk and took it to market for the first time in March of 2016. Since then I have been pursuing consistency, adventure and premium quality in my product. I hope you find Wild Mylk and get a chance to taste and enjoy it!

Cheers xx